December 17, 2010

Christmas Delivery Chaos

How can online retailers manage customer expectations as the second arctic blast hits the UK, couriers and distribution centres are struggling to clear the backlog of parcels created by the disruption caused by the first wave of wintry conditions.

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December 13, 2010

How to Buy Eye Tracking for Market Research

The tools, techniques and surrounding methodology have grown up considerably of late and the eye tracking industry has come a long way in a few short years. Today eye tracking is frequently applied in the field of web design and usability testing yet remains relatively under used in market research.

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