As the election date looms, the political parties of the United Kingdom and Northern Ireland are locked in a fierce... View Article
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Video is inherently engaging, and has the power to instantly capture visual attention. Even if it's just a simple demonstration of how your product works, it can give a very real boost to conversions.
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After completing a purchase, is this is a golden opportunity to squeeze even more value out of the transaction by highlighting your other products and services?
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Social proof is a psychological concept that describes how we seek (or infer) the opinion of an independent third party in ambiguous situations.
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