In-store and Point of Sale Research Costs

4 people in one day 8 people over two days 12 people over three days 16 people over four days 20 people over five days 24 people over six days 28 people over seven days 32 people over eight days 36 people over nine days 40 people over ten days

How many research participants should I include? We recommend a minimum of 5 people per segment of your audience. It may be more beneficial to test segments based on key behaviours / customer journeys or life-stage rather than audience demographics such as age. There are many ways to segment your audience and we can run a preliminary workshop to help the business define who the customers are or just give us a call and we can help.

Summary PowerPoint style report
In-depth PowerPoint report

To fit in with your project we offer two types of reporting; either a summary that contains detailed explanations and screenshots of the key issues or a more detailed in-depth report that details users feedback against each finding.

Topline Findings Report to be delivered within 48 hours of last day of research.

We understand the reality of projects and know that you may wish to start working on solutions with the team as soon as possible. We can supply a list of the main key issues identified by the research project.

Add Emotion Response Analysis (ERA) with EEG technology.

Find out what your customer is feeling - measuring excitement, engagement and frustration within a real shopping environment. Discover users emotions as they interact with the store layout, point of sale, fixture hangers and in-store advertising.