Point of Sale Concept Research Costs

12 people in one day 24 people over two days 36 people over three days 48 people over four days 60 people over five days 72 people over six days 84 people over seven days 96 people over eight days 108 people over nine days 120 people over ten days

How many research participants should I include? We recommend a minimum of 5 people per segment of your audience. It may be more beneficial to test segments based on key behaviours / customer journeys or life-stage rather than audience demographics such as age. There are many ways to segment your audience and we can run a preliminary workshop to help the business define who the customers are or just give us a call and we can help.

Summary PowerPoint style report
In-depth PowerPoint report

To fit in with your project we offer two types of reporting; either a summary that contains detailed explanations and screenshots of the key issues or a more detailed in-depth report that details users feedback against each finding.

Topline Findings Report to be delivered within 48 hours of last day of research.

We understand the reality of projects and know that you may wish to start working on solutions with the team as soon as possible. We can supply a list of the main key issues identified by the research project.

Add Emotion Response Analysis (ERA) with EEG technology.

Make decisions regarding which variation of design is the winner based on evidence about how users are feeling when they see them; How engaging is the photography used, does the layout and content leave the user frustrated or are they excited about the creatives.